Seeking the next great tech idea

Aug 17, 2007

Marsha Lyttle will direct the Michigan Small Business and Technology Development Center regional office at Kettering.

Marsha J. Lyttle is hunting for that next little gem of a tech idea. She has been named director of the Michigan Small Business and Technology Development Center (MI-SBTDC) Region 6 office at Kettering University. She will be assisted by Intake Coordinator Julie Filary.

The Kettering MI-SBTDC offers an array of intellectual and technical resources to seed entrepreneurship in Genesee and Lapeer counties, Lyttle said. "Our mission is to enhance Michigan's economic well being by providing counseling, training, research and advocacy for new and existing small businesses and innovative technology companies," Lyttle said. "We have already started getting acquainted with the local business community."

The Region 6 office is located on the fifth floor of Kettering's Campus Center and is part of a national network of Small Business Administration (SBA) centers. "All of our work is strictly confidential," Lyttle explained. The staff offers basic "starter point" help, access to needed expertise, a Business Resource Center, reference materials, private counseling areas, and computer software for clients who hope to establish a small business or have an existing company with a problem to solve.

The Region 6 office is part of Kettering's 1-2 punch to promote economic growth in Genesee and Lapeer counties. The MI-SBTDC staff members join Peter Scott, director of Kettering's Fuel Cell and Advanced Technology Incubator, who offers advanced assistance to commercialize new technologies. Scott's offices are in Kettering's Mott Center. "Kettering's new technology-focused business incubator and its commitment to business and entrepreneurship in undergraduate and graduate programs, are perfect complements to SBTDC programs and services," Lyttle added.

For more information on programs and services, contact Director Marsha Lyttle at 810-762-9660 or e-mail mlyttle@kettering.edu.

About Marsha Lyttle

Since 1998, Marsha J. Lyttle has been the owner and president of Management Resource Alternatives Inc., based in Owosso. The company provides business consulting and support services in both the public and private sectors with specialization in marketing, communications and training. Lyttle has more than 25 years of business experience, from employee to business owner, management to executive leadership, as well as counseling and training in for-profit and non-profit environments. She earned a bachelor's degree in Business Administration from Western Michigan University. Lyttle's son, Benjamin Pidek, is a 2002 Electrical Engineering graduate of Kettering University.

About MI-SBTDC

With regional, satellite, and affiliate offices statewide, the MI-SBTDC network offers a comprehensive small business assistance program that enhances Michigan's economic well. Sponsorship for the MI-SBTDC also comes from the Michigan Economic Development Corporation (MEDC) and other businesses, program participants and contributors.

Written by Pat Mroczek
810-762-9533
pmroczek@kettering.edu